Newstart - Fail

So I had a brief stint of unemployment recently. I had been working on contract with global recruitment firm Adecco in Townsville, but a global impairment charge of $500 million euro (http://www.reuters.com/article/adecco-results-idUSFWN12Z09620151105), $125 million (AUD) of which got written down to the Australian business. Not ideal given they were only a break even operation in Australia. Belts were tightened, and as a result, my contract wound up. Hiring a recruiter is an expensive business. Basically it takes at least 12-18 months to build the sort of business relationships that bear fruit, so a new recruiter will be a loss maker for that 18 months. 

I’m a big boy. That’s business. But it left me on the sidelines at an awkward time. 6 weeks out from Christmas, in a small market like Townsville (which has a healthy recruitment industry, but it’s a small pond compared to Sydney or Melbourne).  Chances are I’d be off at least until the new year.

So I figured I’d register for the dole. The rock and roll. Or Newstart, as it’s current guise is called. I’d never actually been on the dole. Not that I needed the cash - thankfully I had enough financial fat to live on in the short term. But I’ve paid taxes for the last 16 years, and I was actively hunting for work not bludging. Why not register for the dole? 

Now, as I pen this in late January, I have secured a new permanent role with Drake International (as a recruiter cum HR consultant). I never actually got a penny of Newstart allowance. I went through the full registration process though, so I feel entirely qualified to comment on its flaws (or at least the initial phases of the process).

First thing is the rules regarding Newstart. They are as clear as mud. My guess is the government keeps them deliberately opaque to try thwart any dole bludging, and to stop challenges on rulings. Problem being one has no idea whether one is entitled to any payments, so your only option is to apply in order to find out. Which creates a huge amount of work for both the individual (to put in the claim) and Centrelink (to assess it). I’m not to this day sure why I didn’t receive any Newstart. My guess is I had too many liquid assets (over $2500 in the bank) for Newstart to kick in until I’d been unemployed for 3 months, but that’s a theory I’ve only managed to piece together having trolled through a bunch of forums and news articles (such as this one http://www.abc.net.au/news/2011-10-31/sloan-newstart-needs-a-boost/3609716)

Part of the process is also to meet with an employment service provider (who will remain nameless). They pull together a job search plan, but it’s an incredibly stupid plan doomed to fail. They wanted me to apply for 20 roles a month. So I said there aren’t 20 roles per month that suit my background and experience (I was targeting Recruiting and HR roles). Their response “You can’t do the job of a doctor, but you can do the job of a cleaner, so apply for cleaner jobs”. Seriously. They didn’t review my CV. they didn’t try provide any interview guidance, didn’t suggest any employers to touch base with, just printed off the job search plan template.

As a recruiter, I can say with absolutely certainty this is a complete waste of time, for both the candidate and the employer. The list of reasons is nigh on endless. Here are some of the key ones: I’d hate a cleaner position and I doubt I’d be very good at it as a result, it won’t pay enough to cover my responsibilities in life, even if I took the job I’d be continuing to search for recruiter/HR roles (so would be unlikely to stay in a role), employers would (rightly) baulk at my CV knowing I’m far from well suited for the role - employers want to hire people with a proven stable track record in the industry at hand, not someone who may or may not adapt, and is unlikely to stay.

So the job search “plan" gets the candidate to send out more applications for roles they don’t want and won’t get, and fills the employers inbox with unsuitable people who don’t really want the job. Smart. No, really……

It’s a program that has been designed around putting hurdles in the way of the dole bludgers trying to milk benefits, not around actually helping people find decent jobs that suit their background. Madness, and an utter waste of Government money.

Applying for even 200 roles doesn’t help one iota if they aren’t roles that sit on your experience well. It’s not a simple numbers game.

And the roles also need to match your career trajectory. Companies don’t want to hire a CFO to do an accounts payable role. That’s not going to work for any party long term.

Far smarter idea would be to run a bunch of 1 hour seminars: covering CV preparation, cover letters, where to look for jobs, MS Office basics, training options and interviewing skills. Useful skills that assist those actually trying to find work. You can monitor attendance to provide some checks and balances for catching the bludgers.

And make the Newstart rules clearer and easier to find.  It’ll save work across the board. 

Gear the system around those trying to actually find work, not trapping those looking for a handout.

Challenges of a candidate rich market

When the job market is healthy and unemployment is low, good candidates are hard to find. That’s referred to as a candidate poor market. Using a recruiter makes sense - they have the established networks and relationships to make sourcing quality candidates possible even in a tight market.

So what happens in a candidate rich market and relatively high unemployment (as we currently see in Townsville, where i’m now based). Some might think that recruiters are superfluous to requirements in such a market.

Not really, is the short answer. For a few reasons.

First reason is companies want and need to hire the *best* person that’s available in the market. Just because you get a lot more ad response, that doesn’t mean the best person in the market will be among them. In fact a lot of top people tend to hunker down that bit more in a fragile job market, perhaps parking their job hunting. You need to ensure your company’s job opportunity is being presented to them, and presented well, to get them engaged with the role and allay any concerns. Hiring the best people is what will escalate your business above the competition. 

And as I’ve commented on before, there’s no barrier to applying to roles via Seek. The lion’s share of the extra ad response generated in a depressed market will stem from unsuitable people. Even if there is some quality ad response, you’ll have to dig and dig hard to find it. That creates an administrative burden for your business, one that can potentially hurt your brand if not managed diplomatically and professionally. Another reason to use a recruiter. They create a buffer between your business and the market place, and also relieve that administrative burden allowing you to focus on your core business.

And it’s worth remembering the very economic drivers that typically trigger high unemployment and a candidate rich market, are ones that will probably be having an impact on the bottom line of your business. That’s the time you want to be focusing on core business activities and escalating your business above the competition.